GMLV strongly suggests a multimedia approach to your advertising efforts – which is exactly what GMLV offers you. Depending on your needs and goals we will create a custom strategy using some or all of our local, regional, national or international tools and assets!
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On average it takes 9 marketing messages to effectuate a consumer or client call to action.
Market studies estimate that we are each bombarded with between 560 and 5,000 marketing messages a day. GMLV can help you rise above the clutter.
Today’s consumers are used to getting information when, how and where they want it. In today’s world of short attention spans your target audience has lots of choices. You must deliver the right messaging at the right place and time or risk losing them!
- video is 90% of all internet traffic and growing, with more than three quarters of marketers already using – or planning to add – video. More than three quarters of marketers have, or plan to add video to their media buys.
- Studies show that video drives conversions better than any other type of content and achieves higher ROI. Consumers are just more likely to act after seeing a video.
If you don’t have quality video, GMLV controls all production, post-production and green screen assets and can give you a competitive bid to create a video that will drive traffic and increase sales.
GMLV believes in creating a multimedia approach to success for our advertisers and sponsors. This approach is often combined with a consortium of branded partners like MGM, NASCAR, Fox Sports, Marvel, Treasure Island, Venetian, RIO, Zappos, Monster Energy Drinks and dozens of others to drive traffic to you. Often, these multimedia campaigns reach millions, to our largest campaign that reached 199,730,000.
Whether you’re a local Las Vegas business or your company is located half way around the world, GMLV can help you reach a highly targeted and attractive audience.
43M people visit Las Vegas each year
6.5M are conventioneers
Las Vegas is a Top Ten Entertainment Brand Globally
Nearly seven in ten visitors used a website, social media, or app in planning their trip, highlighting the importance of social media and related apps in maintaining high levels of interest in visiting and the mechanics of booking travel to Las Vegas.
49% visited by air
90% of visitors report their visit being very enjoyable
50% of visitors are college graduates
20% of visitors are from countries outside the U.S.
52% of visitors report earning $80,000 or more annually
GMLV’s management team has done more than $5B in media business around the globe. We understand today’s consumers and know how, when, and where to reach them effectively.